MEDIA RELEASE - COGECO ANNOUNCES SEASON LAUNCH AND NEW BRANDING FOR LOCAL TELEVISION CHANNELS
Tuesday, September 19, 2017
COGECO ANNOUNCES SEASON LAUNCH AND NEW BRANDING FOR LOCAL TELEVISION CHANNELS
September 18, 2017 – Cogeco is pleased to announce the launch of the new season of local television on its community channel in Niagara.
Johanne Hinse, Vice President of Consumer Sales and Community Relations, stated "our local channels are an important part of what Cogeco puts back into the communities we serve. We value these connections and we are proud of our teams who care deeply about local programming.”
Cogeco also unveiled the new branding for the channel. The channels which have been operating as CogecoTV will now be called YourTV. Tim Caddigan, Senior Director Programming and Community Relations, noted “the change in our brand closely reflects our mandate and our role in the communities we serve. We are excited to introduce YourTV to all of our stakeholders and we look forward to premiering it on air starting today.”
In Niagara, the schedule is a mix of old and new. Manager of Programming and Community Relations, Jack Custers, described the season ahead "a wonderful combination of news, sports, and entertainment – all involving Niagara residents showcasing their talent, telling their stories and providing the news our viewers want to know”.
YourTV, exclusive to Cogeco subscribers, is available on channel 700.
YourTV is a division of Cogeco Connexion, a property of Cogeco Communications Inc. (TSX: CCA), a communication corporation that operates 36 community television stations in Québec and Ontario. Available exclusively to Cogeco Connexion customers, YourTV offers a wide and varied range of programs developed, produced and put on the air by a team of employees and volunteers in collaboration with different local organizations. YourTV programming reflects the concerns and interests of the communities it serves. Ontario locations where YourTV is available: Belleville, Brockville/Prescott, Burlington/Oakville, Chatham, Cobourg/Port Hope, Cornwall, Fergus, Hawkesbury (English), Hawkesbury (Français), Huntsville/Gravenhurst, Kingston, Milton/Halton Hills, Niagara, North Bay, Ottawa Valley, Peterborough/Lindsay, Sarnia, Smiths Falls/Perth/North Grenville, Windsor/Leamington.
ABOUT COGECO CONNEXION
Cogeco Connexion regroups the Canadian cable operations of Cogeco Communications Inc. Cogeco Connexion is the second largest cable operator in Ontario and Québec in terms of the number of basic cable service customers served. It provides its residential and small business customers with video, Internet and telephony services through its two-way broadband cable networks. Cogeco Communications Inc. is a communications corporation and is the 8th largest hybrid fibre coaxial cable operator in North America operating in Canada under the Cogeco Connexion brand name in Québec and Ontario, and in the United States through its subsidiary Atlantic Broadband in western Pennsylvania, south Florida, Maryland/Delaware, South Carolina and eastern Connecticut. Through Cogeco Peer 1, Cogeco Communications Inc. provides its business customers with a suite of information technology services (colocation, network connectivity, hosting, cloud and managed services), through its 16 data centres, extensive FastFiber Network® and more than 50 points of presence in North America and Europe. Cogeco Communications Inc.’s subordinate voting shares are listed on the Toronto Stock Exchange (TSX: CCA).
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Manager, Programming and Community Relations
Tel. 905-374-2248 Ext. 8421
YourTV Media Release - Sept. 2017 - final.pdf